published Press Releases
Archived Press Release
Strategic Communications & PR Planning
What I did:
Developed a strategic communications framework for a corporate acquisition announcement and executive appointments, including messaging architecture, announcement timeline, press release structure, executive positioning, podcast preparation, and competitor benchmarking.
What I did:
Created a structured external messaging and media response playbook to align company narratives, approved proof points, sensitive-topic boundaries, and spokesperson guidance across corporate, operational, and reputational topics.
What I did: Designed an internal communications protocol for handling media inquiries and public-facing information requests, clarifying ownership, escalation standards, approved response scripts, documentation requirements, and safeguards for accuracy, privacy, and reputation risk.
What I did:
Conducted competitive benchmarking across logistics and supply chain peers to identify credible award opportunities and build a 2026 submission roadmap supporting brand visibility, industry recognition, executive positioning, and technology-driven growth narratives.
What I did:
Planned the pilot framework for GOFO Talk, an owned thought-leadership podcast, including guest strategy, production timeline, episode thesis, editorial structure, talking points, and guardrails for discussing industry cost pressures without disclosing sensitive business information.
What I did: Produced a peak-season performance report translating operational metrics into a clear B2B narrative around pickup, sorting, transportation, delivery service, customer support, and technology reliability during the holiday volume surge.